Nairobi Lions Sports Club

Opened in August 2026, The Nairobi Lions Sports Club is an upcoming sports and whisky lounge situated in Nairobi, Kenya. They converted their downtown showroom/restaurant into a stack of cocktail bars, gallery spaces, and dining rooms all under a single name. To cultivate a cloistered and cozy atmosphere in the heart of the city, membership is capped at 99 persons, with invitations extended only from existing members via referral.

For this narrative, we immersed ourselves in vintage Kenyan heritage, translating its symbols into a contemporary visual language. Woven throughout the identity are Kenya’s most enduring symbols, from the heraldic lion used in most Kenyan coat of arms to tartan based off Maasai shukas and heraldic motifs. Anchoring it all is a wheel-cut diamond pattern, abstracted from the faceted surface of a classic whisky glass, that ties the identity together.